Maruchan - Soup Season

Creative Direction / Commercial Directing / Art Direction / Production

Maruchan came to Food Court Creative to bring the warmth and craveability of “Soup Season” to life—one bowl, cup, and noodle at a time. Designed for Walmart.com and Amazon.com, these short-form videos spotlight Maruchan’s lineup in bright, flavor-forward scenes that make you instantly crave noodles.

From Ramen Pouches and Instant Lunch Cups to Yakisoba Trays, Bowls, Maruchan GOLD, and Saucy Nood, each video celebrates the brand’s playful personality while giving every product its own moment to shine. Through mouth-watering visuals, colorful sets, and Maruchan’s signature charm, the series drives craveability and conversion—reminding fans why Maruchan is a comfort-food staple year-round.