Portland Coffee Roasters
Canned Cold Brew Launch

Packaging Design / AI Photography / Merch /

After nearly 30 years rooted in Portland’s coffee culture, Portland Coffee Roasters set out to bring their specialty cold brew to a wider audience. They asked Food Court Creative to help create a bold, approachable identity that would stand out on crowded shelves and fuel their next chapter.

We started with the cans themselves. Using playful typography and bold yellow-and-black palettes, we gave their Original and Nitro SKUs distinct personalities while keeping them united as a family. Flavor notes like balanced, smooth, creamy, and juicy were paired with callouts like No Sugar, 100% Arabica, and 270mg caffeine—giving coffee lovers the quick hits they needed.

The result? Packaging that feels as refreshing as what’s inside the can.

Merch

From mugs to bucket hats, we designed a merch line that extends the Cold Brew Crew identity beyond the can. Each piece doubles as a wearable expression of the brand’s Portland roots and with a modern twist.

Cold Brew Powered AI Photoshoot

We used AI-driven photography to push beyond traditional product shots, placing Portland Coffee Roasters’ cold brew in bold, unexpected worlds. The result is a mix of surreal visuals and lifestyle moments that feel both playful and premium.